Hanger

Designed a social platform for fashion enthusiasts to connect, share inspiration, and promote their products. We led the entire UX process, distilling business goals into an engaging app experience that aligned with user needs. This work spanned research, journey mapping, wireframes, and high-fidelity UI. Over 1.5 years, the team partnered with the client through multiple iterations, improving usability, boosting adoption, and evolving the product into a trusted community hub for style and creativity.